Freelancers Should Use Email Marketing as a Promotion Channel (8 Fundamental Reasons)

Are you a freelancer in need of quality clients? You’re wondering how to reach new clients and what sort of advertising tools are the right fit for you? Thinking of starting a newsletter in order to reel in new customers and keep the current ones? You’re not sure whether email marketing is a smart move for you?

As a freelancer, you’re personally responsible for the job you’re doing, as well as every other aspect of your business. Of course, the single most important feature of every successful freelancer are quality customers. Sometimes, it’s hard to reach new clients, and other times you’re just overwhelmed with how many you have.

Read More

Analyze your competitors’ pay-per-click (PPC) campaigns



You can gain a great sense of your competitors’ conversion rate by analyzing their pay-per-click (PPC) advertisements. Furthermore, by comparing your own campaign with that of your competition, you get an insight into the strengths and weaknesses of your ads.

The PPC ad analysis is performed in several steps.

Read More