Tech changing the way companies conduct business

Photo: Illustration by Stephen Chan

In an episode of a hit TV series on HBO “Silicon Valley”, the Chief Executive Officer of a Google-like company named Hooli tries (and then fails) to use its most recent invention, a hologram machine, within a meeting with his executive staff. The future might be here, yet it first must be buffered.

Technical problems aside, there’s a lot of truth to the scene. Companies today no longer confine their staff to a central office to do business. With cloud-based devices available to store documents, send messages, refine ideas and host video conferences, it now is customary to view workers worldwide working with customers, partners, and one another all throughout the day—no headquarters needed.

Distributed staff have to devise fresh processes to keep everybody on the same page. At GitHub, a San Francisco-based Internet code-hosting service, 60 percent of workers are situated elsewhere, according to VP of products Kakul Srivastava. Individual staff rotate the times of recurring meetings in order to, according to Srivastava, distribute the pain of unusual time zones as much as they can. However it is worth it. Embracing remote employees permits GitHub and additional corporations to employ the top individuals they’re able to find.

Positioning workers outside corporate headquarters additionally means that modern-day corporations increasingly are building up their infrastructure outside of their walls. Whole suites of crucial business services and applications now are housed in the cloud, as well as accessible by mobile devices.

According to director of product management for Drive (Google’s file storage service), Scott Johnson, individuals want to have the ability to write down that concept from any place and are expecting others to respond to them from any place. Also they want that flexibility to securely extend to those outside the corporation.

However, according to Rowan Trollope, leader of Cisco’s collaboration technology circle, the future will hold something better: “ambient computing,” where you may get to work utilizing any number of sensor-equipped, Internet-connected devices—no phone number necessary. Holograms? Things of the past. The twenty-first century company is everywhere.

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